ALTA Performance is an aftermarket automotive brand operated by ASMC Ltd., specializing in performance upgrades and accessories primarily for MINI vehicles. With a focus on enhancing driving dynamics and engine efficiency, ALTA Performance has become a trusted name among MINI enthusiasts looking to improve handling, power output, and vehicle aesthetics. The brand is known for its precision-engineered components that seamlessly integrate with factory systems while offering measurable performance gains.
Combining innovation with enthusiast-driven design, ALTA Performance develops products tailored to the unique needs of MINI owners—from street tuning to track performance. Its commitment to quality materials, detailed fitment, and ease of installation has helped ALTA build a loyal customer base within the tuner and motorsport communities. Backed by ASMC Ltd.’s technical expertise, ALTA continues to expand its offerings with components that reflect both engineering excellence and a passion for performance.
